As software becomes increasingly important to customers, offering them the best tools for digital transformation, we must keep creating the most efficient and flexible buying models. Vendors are increasing their…
Author: Tom Saunders
Cisco Services and Software Sales Lead, EMEA at Westcon-Comstor
Why Cisco recurring offers are the key to creating more value
Recurring software and services offers provide value in the longer term by aligning your business with the direction both vendors and consumers are heading in. Tom Saunders looks at how…
Customer experience is key to succeed in a subscriptions-based world
As software becomes increasingly important to customers, offering them the best tools for digital transformation, we must keep creating the most efficient and flexible buying models. Vendors are increasing their…
Cisco recurring offers – trust Comstor to drive your Cisco business
The debate about whether the industry will move from a traditional license-and-maintenance model to a subscription-based model is long over. With Cisco shifting increasingly to software and subscriptions, partners must…
Recurring offers – keeping in lockstep with Cisco
Cisco is increasing recurring offers as part of its long-term business strategy, partly in response to changing customer requirements. This software-and-services-first focus provides partners with improved flexibility, margins, and, above…
Recurring offers: where the smart money is
The shift to software and subscription models is underway, and it’s critical that partners secure this profitable revenue opportunity. The bottom line? It makes sense financially. Migrating your business from an…
5 reasons recurring revenue models work
Make the most of Cisco Recurring Offers by Tom Saunders, Cisco Services & Software Sales Lead EMEA The debate about whether the industry will move from a traditional license and…